Business Development Associate

Liée Sarl (Pty) Ltd is seeking a dynamic, ambitious, and commercially driven Business Development Associate to support the growth of our Recruitment, HR Outsourcing, Employer of Record (EOR), Payroll, and HR Advisory services across South Africa and international markets.

This opportunity is ideal for a professional who is passionate about business growth, client engagement, relationship building, and identifying new commercial opportunities.

KEY RESPONSIBILITIES:

• Identify and engage prospective clients through outbound business development activities

• Support the growth of Liée’s HR Outsourcing, Recruitment, Payroll, and EOR services

• Build and maintain strong professional relationships with clients and partners

• Conduct market research and identify new commercial opportunities

• Prepare and follow up on proposals, presentations, and client meetings

• Maintain accurate sales pipeline and lead tracking records

• Represent Liée professionally during meetings, networking events, and online engagements

• Assist with client onboarding coordination and commercial follow-ups

EDUCATION & EXPERIENCE:

• Minimum Diploma or Degree in Business Administration, Marketing, Sales, Human Resources, or a related field

• 2–5 years’ experience in business development, sales, recruitment, HR consulting, or client relationship management

• Experience in B2B sales, HR outsourcing, recruitment, payroll, or Employer of Record (EOR) services will be advantageous

• Strong understanding of lead generation, client acquisition, and relationship management

• Existing professional network or client portfolio will be highly advantageous