Media Buyer and Ad Creative Strategist

We run SMB Deal Hunter, the fastest growing small business acquisition newsletter with over 265,000 subscribers. Our team also runs a business buying accelerator behind over $275M in small business acquisitions.

💡 What You'll Do:

-Run daily buying and optimization on Meta alongside the existing team to drive new qualified newsletter subscribers and booked calls

-Concept and brief creative at volume across multiple formats. UGC, static, podcast-style, founder-led talking head, carousel, whatever the angle calls for

-Work with UGC creators. Source them, brief them, give notes that actually improve the next take, and keep a roster warm so we are never waiting on footage

-Track everything. What is live, what is fatigued, what is queued, what has already been tested and lost. If a new person joined next week they should be able to read your tracker and know the full history

-Use AI tools heavily in your creative process. We want someone who has already built their own workflows for research, scripting, iteration, and variant generation, not someone who is curious about trying it

-Report on performance against the three objectives above, weekly and honestly

💡 Requirements:

-You have personally managed $500K to $1M+ per month in ad spend. This is a hard floor, not a nice to have. Please be specific about the accounts and the monthly numbers

-Deep creative chops. You can look at an account and immediately see which angles are exhausted and which have never been tried

-Comfortable across multiple ad formats, not just the one your last account happened to use

-Experience working with UGC creators is a strong plus

-Strong with AI tools as part of your daily creative process

-Systems and process oriented. You track things without being asked

-Meta is your primary platform